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Pricing and Money

Pricing handmade has been a discussion among artisans for the longest time.

It’s also what makes or breaks your business. Here’s what I mean:

When your prices are too low…

You won’t make enough money to stay in business.

You risk running a loss because you don’t have enough money to pay for your marketing.

Not to mention the perception you allow your customers to have about your products and brand: cheap, poor quality, low value, bargain buy, unmemorable.

When your pricing is in the

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How to get influencers, bloggers and celebrities to make your product go viral  

How to create demand for your brand and products and turn customers into raving fans

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